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Hi Wow... didn't January go by in a flash! It'd been a hectic start to the new year, especially on the design front, and the trend seems to be carrying forward into February too. You won't hear any complaints from me though as I'm in the most joyful space when sinking my teeth (and heart and soul) into a piece of design. On the business front, my partner Ray Siew has been happy busy with an armload of new developments in the pipeline for eMasters -- I'll let him tell you all about it in his mini report card below. Till we next speak, have a great week ahead... and blessed be. 
Editorin-the-loop™ Ezine
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| Ray's Mini Report Card... |
Hello
My apologies for the late report. eMasters has turned another corner and I have much to share with you...
I recently joined the team at ModernSage.com as Business Development Strategist (Modern Sage is a lifestyle portal offering resources for women's health, beauty, fitness and wellness), and eMasters is looking at revamping the design and navigation of this website.
Up to this point, we'd focused mainly on bringing in design jobs. However, for the New Year, we'll be re-launching our new improved signature product which is our viral "eMasters eCourses" -- Oldtimers will remember that this was the product that launched eMasters into the WWW and propelled us at that time into the top 100,000 most visited sites by Ranking.com and Alexa.com. We are already talking to some great authors, so watch out for it. We are also beta-testing a new product, which we believe will also take us to new heights once we've finished tying up some loose ends there.
As for in-the-loop Ezine, we had gone from a weekly to unscheduled. However, after much discussion with Shoi, we feel that a bi-monthly publication is more doable at this point. Another piece of good news -- We won't be sending out so many solos from now on, which in the main had come from swaps. We both feel that this is counter-productive. Instead, we will focus more on sharing good solid information in our ezine -- I have a couple of articles in draft. One will be on "How viral advertising really works". The other is my pet subject "The affiliate marketing game". The latter can be taken as my "sequel" to Mike Filsaime's and author X's contributions... and will definitely be irreverent.
For your further information, we now define "Netpreneurs" as business owners with REAL products or services, and "Internet Marketers" are the people who bring them to the WWW marketplace. Since the term "internet marketing" has seen much abuse, we now prefer to be known as a Design, Advertising & Viral Promotions Agency -- We'll also be making some minor site modifications to reflect the new changes for 2007... so do check back to our eMasters site in a few days' time.
Last but not least... I'd like to take this opportunity to introduce you to our latest team member, Joy Lai. Joy's our intrepid about-town girl based in Kuala Lumpur. She's already working on closing a deal. Have to be watchful here. I see this student very quickly outstripping the master. And, like her name, she is a JOY to work with. Once she sends in her bio, you'll see her mug shot on our site's team profiles.
Best regards and I wish you every success for this New Year.
Raymond Siew
eMasters - Business Development
Email Ray
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